Valters Lauzums

Valters Lauzums

Valters Lauzums

Media & Communications

Media & Communications

Media & Communications

Professional Experience

Professional Experience

Professional Experience

Partner, Hypersonic

Partner, Hypersonic

Partner, Hypersonic

2018 - Present

Co-founded a digitally-focused advertising agency in Milwaukee with capabilities in media, creative, and strategy. I've delivered hundreds of unique projects across 40+ brands across a variety of industries. Creativity is the currency of engagement and we spend it wisely.

Adjunct Instructor, UCLA

2018 - Present

Remotely teaching online/hybrid courses on Advanced Digital Marketing Strategy (MGMT X 466.05) and Digital Analytics (MGMT X 470.10) at UCLA Extension. I've provided in-depth online courses and led workshops for hundreds of students and professionals around the globe.

Director, Wolverine Worldwide

2017 - 2018

Took on the first digital leadership role in the outdoor retail division. Worked between brand and corporate teams on digital strategy and innovation. Achieved 30% audience growth for social media and optimized the full customer journey for a $100m e-commerce portfolio.

Sr. Manager, Red Bull North America

2015 - 2017

Head of digital communications for US West region with with a focus on driving technology innovation in sports, culture, and brand marketing programs. Responsible for all aspects of digital media in $26MM budget including 100+ unique events across 20 states.

Director, Pixel Motion

2008 - 2015

Built, launched, and led digital marketing and advertising division which generated 70% of total company revenues through 200+ clients. Managed 15+ team members and achieved 188% three-year growth as one of America’s fastest growing privately-held companies.

Education

Education

Education

Northwestern University

Northwestern University

Northwestern University

MS Marketing (Candidate)

California State University - Fullerton

California State University - Fullerton

California State University - Fullerton

BA Advertising

About

Experienced media and communications professional based out of Milwaukee. I've led digital media teams in consumer-focused organizations for the past two decades with a focus on strategy, communications, content creation, consumer research, and breaking barriers with digital innovation.

Areas of Focus

• Communications

• Digital Media

• Technology

• Production

• Operations

• Education

Technical Skills

• Creative Production

• Visual Communcations

• Video & Content

• User Experience

• Media Execution

About

Experienced media and communications professional based out of Milwaukee. I've led digital media teams in consumer-focused organizations for the past two decades with a focus on strategy, communications, content creation, consumer research, and breaking barriers with digital innovation.

Areas of Focus

• Communications

• Digital Media

• Technology

• Production

• Operations

• Education

Technical Skills

• Creative Production

• Visual Communcations

• Video & Content

• User Experience

• Media Execution

About

Experienced media and communications professional based out of Milwaukee. I've led digital media teams in consumer-focused organizations for the past two decades with a focus on strategy, communications, content creation, consumer research, and breaking barriers with digital innovation.

Areas of Focus

• Communications

• Digital Media

• Technology

• Production

• Operations

• Education

Technical Skills

• Creative Production

• Visual Communcations

• Video & Content

• User Experience

• Media Execution